Having a good website analytic tool would help you not only to monitor your web traffics but also to provide crucial information that you can use to monetize on your content. It also helps to "troubleshoot" problems within your websites. While most hosting package includes web analytics tools like Awstats, you might want to use some other alternative if not better options listed here:

 

Google Analytics

By the Master of Web itself, Google Analytics is for me one of the best because it is really a comprehensive tool, which gives you tons of useful data about your site. It also offers linkage with your Google Adsense account in helping you to monitor your earnings based on your content.

 

goingup!

Goingup! is one more tool website stats freaks will love because it offers many kinds of statistical data, which is represented in visually attractive ways

Clicky

Clicky also made the list of useful website analysis tools not only because it has tons of great features but also because its accesible via iPhone.

 

Woopra

Woopra is another excellent website analysis package filled with excellent features.  It is also very appealing. Some even considered Woopra to be better that Google Analytics.

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